With Warren Neidich, Ken Wark, Sanford Kwinter, Ed Keller, and Nora Khan.

In cognitive capitalism the mind and brain are the new factories of the 21st century. We are the cognitariat, mental laborers: our daily searches, likes and dislikes creating the lifeblood of vectorialist platforms. Originally denoting shifting relations of labor characterized by performativity, virtuosity and immateriality, cognitive capital’s current material mutations, especially those occurring in uncounted populations of neural synapses, now embody and extend networked cultural relations across our habitus.

This conference begins with these provocations and explores the ‘architectural’ implications of such changes. We introduce the notion of Acid Architecture as a term that, on the one hand, delineates a state of psychedelically induced mind warping resulting from excitation of alternative serotonergic active sites and, on the other, the resulting wall paintings, hive minds, design initiatives and architectures that emerge from the fanciful imaginings of this alternative state of consciousness. Acid Architecture can be hypothesized to function at all physical and temporal scales as a means of escape from the processes of normalization and governmentalization at hand in neurocapitalism’s contemporary forms of subjectivization.

Ed Keller moderated, spoke, and served as co-organizer with Warren Neidich.